Chip Gut

The Ebay Cowboy, Mick Gwyther, is much more healthy these days. Why? Because AFL Tazos no longer come in potato-chip packets.

A better way to raise the curtain on young talent

  The AFL’s recent merchandising masterstroke – footy cards of kids, for kids, was delivered a pretty swift kicking by the media last weekend. Besides psychological concerns around the pressure on the 78 youngsters featured, and that few will actually ‘make it’ in any case, one does struggle to grasp the business case for a [Read more]